What I just did not do to spend less. She kept accounting, set a limit for spending, went to the store with a list, but still, something, but she grabbed too much, and then she came into shock from herself. I am sure that this happens to everyone, you go to the store for bread, and for some reason you pick up all sorts of other things. And juice, and fruits at a discount, and for some reason one more mug. At the checkout then a surprise, in the form of an unpredictable amount of payment. But in fact, it’s not we who are such irresponsible spenders, our rash purchases are, after all, a planned shopping move!
I have been investigating this topic for a long time, and I have highlighted the main tricks that I fall for when buying more. Here they are:
Price
Absolutely everyone knows about this trick, but they are still being carried out. Because that's how the human brain works. Here they write, for example, for apples the price is 99.9, instead of 100, and we are like: “Oh, 99, we must take it.”
at the checkout
You stand in line at the checkout, and it dawns on you that you have gained a lot of extra stuff. And the idea comes to mind to take out all the excess, but no. The aisles are narrow, there are no shelves, there is simply nothing left but to put the goods on the tape and pay for it.
No windows, no clock
Remember, have you seen windows and clocks in stores? Not? I also! This is such a scheme on the principle of casinos, which also do not have all this. As a result, a person escapes reality, and does not count money and time at all.
Cosiness
There is pleasant music in the shops, unsharp light, everything is so cozy that you don't want to leave. Because of this, a person relaxes and stays in the store longer, looking at all kinds of goods and food.
Mirrors
I guess I'm not the only one who figured out such a peculiar trick. We are talking about clothing stores. Fitting rooms have mirrors with very correct light. And you are reflected in the mirrors more slender, the clothes sit much better than in reality! And you look at yourself in the mirror: “Well, beauty, does this blouse fit like that, or maybe buy a skirt for it?” And then you come home, measure everything again, and you understand that there is not much enthusiasm.
Rearrangement of goods
A very lucky move! Here, look, you constantly go to the same store, and you already know perfectly well where and what is. Therefore, if you need bread, you go to the store and immediately go to the shelves with bakery products. And it's not good for sellers. They are interested in you buying more. Therefore, in stores there are often rearrangements of goods. Once again you come in for bread, and you don’t see it in the same place, look, and along the way look at other goods, and, unable to resist, put it in a basket.
Visibility of demand
Let's say there is a shelf with juice, and there is very little of one item, literally 2-3 packs, and a gap between it and all other products. So, they sorted out, probably, good juice, you need to buy it. But they didn’t make it out, it was the sellers who created the appearance of demand in order to sell the goods as soon as possible! You have an unconscious desire to certainly buy what you do not need.
Bargain
I explain. There are two seemingly identical products on the shelf, and one has a 15% lower price. Of course, you buy what is cheaper. Truth? And you will feel like you have made a bargain. And the truth is that this is another trick of the store, because you were not going to buy what you wanted at all, but made a rash purchase.
Now in stores in general with prices trouble! Everything is getting more and more expensive, and if you also fall for the tricks of the stores, you can quickly be left without pants. So think before you sweep everything in your path!
The original article is posted here: https://kabluk.me/poleznoe/8-magazinnyh-ulovok-iz-za-kotoryh-my-tratim-namnogo-bolshe-chem-planirovali.html